The company has registered four trademarks. As counterfeits of the trademarks appear, protecting trademark interest has become a new topic for the company. On September 28th, a training program focused on Trademark International Registration Madrid Agreement was held in Hangzhou. A program official from World Intellectual Property Organization (WIPO) explained Trademark International Registration and Protection. A few speeches were given in the training, including Foreign Enterprise Brand Internationalization Strategy and International Protection by former Nestle global IP director, Exchange of Experience in Brand Protection of Chinese Enterprises Opting for Developing Overseas Market by legal director of Hangzhou Haikang Weishi Digital Technology Company Ltd. Gao Aiping, and Procedure and Countermeasure of Trademark Madrid International Registration and Protection by director of China cross-border E-commerce legal center.
The company attended this training program.
